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Retail giants lag on AI-powered search despite Shopify's head start

Walmart, Flipkart, and Zepto have not deployed conversational AI shopping assistants on their platforms, even as Shopify offers the feature to direct-to-consumer brands. We examine why marketplace adoption remains slow.

1 min read

Retail platforms like Walmart, Flipkart, and Zepto have not yet built conversational AI assistants into their core shopping experience, despite having the technical capability and competitive pressure to do so. Shopify launched AI-powered search for direct-to-consumer stores months ago, yet the worl...

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